X, the social media platform formerly known as Twitter, is auctioning more than 500 items, including memorabilia and office equipment, as the company presses forward with its vision to bring the brand back entirely under Elon Musk’s ownership.
the Online auctionwhich is set to debut on Sept. 12 and lasts two days, features desk chairs, sofas, and paintings, including one of Ellen DeGeneres’ infamous Oscars selfies.
All items have an opening bid of $25 and viewings are available by appointment only.
The company had previously held an auction in January.
Buyers will have a chance to bid on a total of 584 things, According to CNNsuch as digital whiteboards, video conferencing systems, and monitors, as well as slightly unexpected items, including guitarsa Reused barn from Montana and two Twitter bird logo scroll marks, which are still attached to the sides of two buildings at Jesse Street and 10th Street, respectively.
Last month, San Francisco Police I stopped Workers removed the vertical and flying Twitter logo from the company’s Market Street headquarters, saying they did not tape the sidewalk to protect pedestrians while at work.
The company also ran into trouble after erecting a giant “X” on top of that building without permission from San Francisco authorities.
City workers took down the sign two days later, after complaints from neighbors who said the giant sign gave off light in their apartments.
The auction comes after Musk’s decision to rebrand the platform last month and replace the famous Blue Bird logo with an “X”, in a move that was Bad reception by users.
Under Musk, X has laid off the majority of its workforce, dumped advertisers, and also reinstated previously banned accounts.
“The rebranding is truly a liberation from Twitter,” Linda Iaccarino, CEO of X, said in an interview broadcast Thursday.
“The liberation that allowed us to evolve through the mindset and thought of a legacy,” Iaccarino said Tell Squawk on the Street on CNBC.
“It’s going to change the way we’re aggregated, the way we entertain, and how we engage everyone on one platform,” she continued, adding that it’s a step toward Musk’s original vision of making X the “app of everything.”